Light as a sign of belonging.
Light becomes a scenographic and identifying element, transforming itself into a continuous sign that unites the Group’s different realities. A luminous thread underlines the perimeter of all the Gresmalt Group’s stands, becoming a recognisable and aesthetic element that underlines its creative and technological energy.
Light and form: all architecture can, after all, be described using these two factors. Light acts as an amplifier of space, drawing the eye to the exhibition volumes, thus standing out decisively but unobtrusively among all the stands in the hall.
